by Letter Jacket | Feb 28, 2018 | Business advice, Direct Mail, Letter Jacket Envelopes, quality custom printed business envelopes
Consider the grocery trip. One week your mind is on your checking account. You keep your head down and stick to your list. But the next week, it’s wiser to stock up on bulk, splurge on the higher-quality staples, and load up on that fresh fruit. When you’re choosing...
by Letter Jacket | Feb 21, 2018 | Branding for small businesses, Business advice
Small business branding has an advantage. Because you’re still so close to the ground, brand-building blends easily not just with increasing sales, but with deepening relationships and maximizing community impact. As your business grows, here are a few simple gestures...
by Letter Jacket | Feb 14, 2018 | Direct Mail, direct mail marketing, Social Media, Uncategorized
We all know of tweets and memes that have “gone viral.” But did you know that direct mail can go viral, too? Large companies like Stein Mart and Chick-Fil-A have experimented with new ways of connecting social media with old-fashioned mail, and watched postcards...
by Letter Jacket | Feb 7, 2018 | Business advice
“But wait — I’m not in the hospitality industry.” If you just thought that, this blog post is for you. All good industries are hospitality industries. Hospitality doesn’t need aprons and room service. It is an attitude, and it’s crucial for long-term business...