Direct Mail Best Practices

Direct Mail Best Practices

Direct mail is no longer the humble best-kept secret of A+ marketing. It’s now commonly known to be the most consistently reliable way of reaching an audience. If you’re ready to take your business or organization to the next level, here are some of the very best...
The High (and Pesky) Cost of Undeliverable Mail

The High (and Pesky) Cost of Undeliverable Mail

One of the major benefits of direct mail is its physical rather than digital nature. Humans love engaging with the material, and for business, ink and paper are better than ever.But in the physical world, bounceback for letters and mailings come at a higher cost. With...
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